Behind the Scenes with ‘House of DVF’ and Marchon Eyewear

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Last night’s House of DVF gave viewers a behind-the-scenes peek at Diane von Furstenberg’s enviable eyewear empire with help from VSP’s very own frame division—Marchon!

The girls first stopped by Marchon’s New York City design center, where our eyewear specialists work side-by-side with DVF on the design and manufacturing of the brand’s iconic optical and sunglass collections.

First the girls got a crash course in frame design.

Then they put their skills to the test with a sales challenge at Vision Expo East, the eyewear industry’s most prestigious trade show.

Check out our behind-the-scenes photos from this eye-opening episode with links to score some of the frames featured in the show!

CLICK HERE to find DVF eyewear in your area!

House of DVF Diane eyewear

Diane sports the “Leah” sunglasses in tortoise and schools the girls on the latest DVF eyewear styles inside Marchon’s NYC design center.

House of DVF Marchon

Diane, the girls, and Stefani Greenfield pose with Marchon Eyewear employees.

House of DVF Marchon behind the scenes

DVF Studio Creative Brand Director Stefani Greenfield (l) divvies out instructions to the cast at the Marchon booth inside Vision Expo East. CLICK HERE to shop for DVF sunglasses.

House of DVF Diane eyeglasses

Diane models the DVF8037 frame with iconic, chain-link temples while contestant Cree Nixon looks on.

House of DVF Cat eyewear

Contestant Cat Wennekamp sports the DVF5049 optical style in dark blue.

House of DVF eyewear

Contestants Cat Wennekamp, Cree Nixon and Alli Davis sharpen their eyewear expertise for the cameras while Stefani Greenfield looks on. Shop now for DVF suns, like those pictured here.

House of DVF Diane and Stefanie

Diane sports her own “Leah” frames in tortoise while chatting with Stefani Greenfield.

Hosue of DVF Chantal Hanna Beth Leigh Marchon

Marchon’s Victoria Hallberg (r) chats with House of DVF contestants (l-r) Leigh Fidler, Hanna Beth Merjos and Chantal Trujillo.

Diane von Furstenberg and Mark Ginsberg

VSP Global Chief Marketing Officer Mark Ginsberg shares a smile with Diane.

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