Tag: The Shop

Level smart glasses wearable

Level Smart Glasses Have Arrived

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Level smart glasses have arrived from VSP Global, and we’ve got the scoop! Let’s break it down, shall we? Level began in 2015 as the Project Genesis prototype within our innovation lab, The Shop. A partnership and academic study with the renowned USC Center for Body Computing soon followed in 2016. And results of that Read More »


Redefining Vision: Renee’s Story

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Meet Renee Emmerson. Renee began working for VSP Vision Care in 2010 as a customer care representative at our national call center in Columbus, Ohio. Four years later, she was diagnosed with Basal Laminar Drusen, a condition that mimics macular degeneration and causes irreversible vision loss. Today, at just 40 years old, Renee is blind. But Read More »


The Incredible Story Behind the Nike Wing

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We’ve talked about the Nike Wing’s debut during this summer’s games. Major media outlets like Wired covered the frame’s groundbreaking design. Now we offer an exclusive behind-the-scenes look at how this extraordinary piece of eyewear came to life. Check out this video, which spotlights the journey undertaken by Nike, Zeiss and the VSP Global innovation lab—The Shop—in developing Read More »

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Wearable Tech Breaks New Ground with Level Frames

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Meet Level, the next generation of sensor-enabled eyewear produced by our innovation lab, The Shop. Formerly known as Project Genesis, the prototype is the first wearable from a healthcare company to seamlessly integrate health-tracking technology in the temple of an optical frame. One year after announcing a partnership with the University of Southern California’s Center for Body Read More »


VSP Global’s Innovation Lab Partners with Nike

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Nike’s groundbreaking Spring 2016 Running Collection was the result of an incredible collaboration with VSP’s innovation lab, The Shop. Check out the video below for a peek behind the scenes. Then be sure to read our exclusive Q&A with Shop co-lead Leslie Muller, whose team of industrial designers worked day and night for the better part Read More »


VSP’s Innovation Lab Inks Wearable Tech Deal with USC

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VSP Global’s innovation lab, The Shop, has announced a major partnership with The Center for Body Computing (CBC), a leading think tank on mobile health and wearable technology at the University of Southern California. This is huge news for Project Genesis, VSP’s first wearable prototype that debuted earlier this year. Check out the video for more details Read More »


VSP Develops Wearable Tech with Project Genesis

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VSP Global’s innovation lab, The Shop, has developed the first wearable tech prototype from a healthcare company to seamlessly integrate health-tracking technology into optical frames. The prototype, dubbed Project Genesis, was a joint research venture by The Shop’s Sacramento and New York City labs, helmed by co-leads Jay Sales and Leslie Muller. WHAT IT IS Housed within Read More »